AP Wire | 08/30/2006 | CBS magazine slims down Couric in photo

Is there no end to the network news sensationalism? now that CBS has adopted the Ken and Barbie News Hour format like MSNBC, CNN and th others, they ensure that they will go one step further.

No, Katie Couric didn’t suddenly lose 20 pounds. The incoming “CBS Evening News” anchor appears significantly thinner in a network promotional magazine photo thanks to digital airbrushing.

The touched-up photo of Couric dressed in a striped business suit appears on the inside of the September issue of Watch! which is distributed at CBS stations and on American Airlines flights.

CBS News President Sean McManus said he was “obviously surprised and disappointed when I heard about it.”, or when he realized they got caught. Here’s a tip for you CBS, Skinny blonds are usually thought of as being dumb, so you may wan tto keep Katie a bit plump to add credibility to the news show. The only role she would be acceptable as being so skinny is the evening weather bunny.

Now before everyone gets bent out of shape, this isn’t a post about Katie, it’s about our news programs and the chase for advertising dollars regardless of the cost to public service and credibility.

The original picture was snapped in May and was widely circulated to the media as an official photo of Couric.

AP Wire | 08/30/2006 | CBS magazine slims down Couric in photo